Introduction to Electronic Commerce: International Edition 9780138010140

Course Codes : BCO202, EBUS5504
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Explore the essential concepts of electronic commerce. Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of EC essentials from a global point of view. The third edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives.

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ISBN 9780138010140
Publisher Pearson Education (us)
Author
Publication Date
Edition 3 ed